about ash

Ashley McAlpin is the brand storyteller, digital nomad and founder of Sparkle Camp, where she inspires creatives to create and share the passion projects that light them up.

After earning a BA in Advertising, she went on to study Art Direction at The Creative Circus. During her advertising career, Ashley dreamed up ideas for big names like Coca-Cola, La Quinta Hotels, Chick-fil-A, T.J. Maxx and Las Vegas Tourism, but now she loves to create stand-out brands for people, start-ups, and small businesses. She’s enthusiastic about teaching fellow creatives how they, too, can design the weird creative lives of their dreams.

When she’s not wowing clients, Ashley creates passion projects inspired by her life experiences and world travels. Ashley runs her business remotely, working from AirBnB’s around the world